Wednesday, 5 December 2012

Pre-Production - Music Treatment


MUSIC TREATMENT

“No Tomorrow” by Orson

The overall tone and feel of the song is very bubbly and optimistic. The lyrics carry the connotations of a party atmosphere. Because of this tone, the music video itself will reflect this by having a lot of energy in it.

Our first idea for the music video was to have a narrative going in that eventually moved into a performance. The narrative would be about the several band members of the group getting ready to go to a party of some sort. After cutting from the different perspectives between the band members, there stories will merge into a single narrative and eventually merge into the performance.

After a while we decided against the idea of a full blown part idea as it was a little too ambitious and getting the right amount of people in a single place at the same time would have been too problematic due to scheduling and timing. As a result, we decided to go with something a little more condensed, focusing more on the band itself and not on the party like atmosphere a lot of people would be needed for.

In the end we went with a dual Performance/Narrative motif where each section would be inter cut between each other to keep some variety throughout the song. The performance will be the band partaking in band practice, continuing on without a missing band member, which is where the narrative comes in, The narrative will follow the absent band member and his attempts to get to the band practice before the band finishes. Throughout his journey, he gets caught in an series of unfortunate events that escalates the more the song continues, getting more silly and implausible to match the party like mood of the song and its lyrics. Eventually the music video will end with the missing band mate finally arriving, only to reveal that he has missed the performance and all that's left is the bands instruments.

Pre-Production - Target audience research


Monday, 3 December 2012

Pre-Production - Camera Techniques


This video was made to test various different styles and techniques of using camera effects to see if any of them could be used in our music video...

Experiment 1

Moving Objects



Experiment 2

Walk backwards and reverse footage

Experiment 3

Duplicating Actor

Experiment 4

P.O.V Shot (Drunk Vision).

Pre-Prodution - Mindmap Timelapse





Finished Mind map



Thursday, 29 November 2012

Pre-Production - Cover Art Analysis

In order to draw up some idea's for our Digipak, I am going to analyse in depth the bands previous album covers as well as other bands that covers a similar genre of music our chosen band is. Our chosen band music "Orson - No Tomorrow" is a Rock-Pop Genre, with it more leaning to the Rock part.

Orson - "Bright Idea" and "No Tomorrow"




I decided to analyse these two album covers together as they are pretty much the exact same album artwork design. Each one has merely minor differences. For example, the typography for the album name is different for each album cover.

Sunday, 4 November 2012

Pre-Production - Shot List

I have been tasked to do a one minute long, shot by shot remake of a pre-existing music video that we could realistically imitate to a certain degree. I am doing in order to gain an understanding of the amount and different styles of shots used in a short amount of time in a professional music video. The music video we have chosen to do a shot by shot remake is "Tighten Up" by "The Black Keys".



Here I have created a shot list of each shot in the video.

1 - Medium/Close up Shot of Man dropping/strangling a child
2 - Medium/Close up of Woman biting her lip
3 - Medium shot of another guy punching another child while a third pulls on him
4 - Close up shot of woman looking suggestively at the camera
5 - Close up shot of man looking stunned
6 - Close up shot of another man looking stunned
7 - Medium shot of the same man winking
8 -
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12 - Medium low angle shot of guitarist
13 - Medium shot of drummer
14 - Close up shot of the woman
15 - Close up shot of hands playing drums
16 - Close up shot of hands playing drums
17 -
18 -
19 - Aerial shot of drummer who turns and gives the camera the middle finger
20 - Medium/Long shot of Guitarist kicking the drums over
21 - Close up of Guitarist's hand playing the Guitar
22 - Medium shot of Guitar Solo
23 - Close up shots of drums
24 - Close up shot of guitarist punching the drums
25 - Long shot of the drummer tackling the guitarist
26 - Close up of Guitarist rising
27 - Close up of Guitarist elbowing the drummer
28 - Close up of  Drummer spitting blood
29 - Medium/Close up as the Drummer strangles guitarist
30 - Close up of Guitarist being strangled
31 - Close up of Guitarist kicking the Drummer in the Groin
32 - Close up of the Guitarist struggling
33 - Close up of Guitarist grabbing a drum
34 - Medium/Close up of Drummer getting hit
35 - Close up of the Drummer grabbing a Cymbal
36 - Close up of Guitarist being hit
37 - Medium/Close up of Guitarist spitting blood
38 - Close up of the woman looking disgusted
39 - Medium/Close up of Guitarist's head bleeding
40 - Medium/Close up of Drummer holding his head in pain
41 - Medium, low angle shot of kids shaking their heads in disappointment
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